Access to experience – utilizing professional projects in courses

Overview

We have now gathered approximately 6 hours of video-material on two product development projects of ABB Marine (Pilot Vision and Pilot Control) that have been both strategically significant and succeeded in launching a (radically) new product within a year from the start of the project, on top of more than 20hrs of research interviews pertinent to the case we can draw from. The rich material of these cases offers one of a kind opportunity for developing exhaustive teaching case videos on themes relevant for (design-driven) innovation such as: cross-disciplinary collaboration, co-creation, management of design-driven innovation projects, user testing and prototyping. With the help of these teaching videos, the students get to dive deep into unfolding of design-driven innovation projects and understand what were the enablers and hindrances at different phases of the projects. In total, we are planning to make videos approximately on 10 different themes, which all would include both shorter and longer versions depending on will they be used in distance or classroom teaching. Due to the rich data and various perspectives brought by the different professionals interviewed for the videos, the material can be linked to various theoretical frameworks and be widely utilised in different courses to bring theory to practice. The case pertains to design, digitalization and innovation management, and is thus relevant to several key foci of the university.